THE RUSH, Woodys’new summer editorial, spotlights the trendiest sunglasses of the season

Woodys presents THE RUSH, its new summer editorial, in which its iconic Unique Bakery takes to the streets to showcase the sunglasses styles with the season’s most on-trend shapes from its SS26 collection. A young, bold proposal full of personality that invites you to enjoy the sun—and sweet treats—with your own sense of style. The editorial presents a sunglasses collection that defines a new generation of style: trend-led silhouettes designed to appeal to a younger audience. Retro-inspired metal and acetate frames come together in a selection created for those who seek to stand out through the smallest details.

Highlights include RHYSAND, CASSIAN and AZRIEL, three sunglasses styles with a metal structure and acetate temples that introduce an innovative, lightweight combination with a contemporary character into the collection. Alongside them, FEYRE, NESTA and ELAINE embrace acetate in tortoiseshell, burgundy, white, green, and black tones, reinforcing the most expressive and summery side of the proposal. Some models also feature colored and photochromic lenses, which adapt naturally to changing light conditions and offer a comfortable, versatile visual experience both indoors and outdoors.

All sunglasses are fitted with CR-39 lenses produced by ZEISS, recognized for their optical quality, durability and lightness, and include protection against UVA and UVB rays. A combination designed to enjoy the sun with complete confidence, without compromising on design.

With THE RUSH, Woodys reinforces its commitment to sunglasses with personality and to offering options for every audience: young, contemporary models full of details that turn each frame into a style statement.

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